• Driving to an Augmented Reality Future

    Driving to an Augmented Reality Future

    Auto dealers and Facebook have something in common: augmented reality is part of their future. At Facebook’s annual F8 developer conference, Facebook CEO Mark Zuckerberg announced that the world’s largest social network is making a major investment in AR. Facebook will soon roll out the Camera Effects platform, through which Facebook’s 2 billion users can […]

  • Top 10 Best-Selling Cars: February 2015

    Top 10 Best-Selling Cars: February 2015

    Building on a strong January, February new-car sales increased 5.3 percent, compared to a year ago. Though difficult weather conditions maintained throughout much of the country, which put a small damper on overall sales, consumers braved the winter cold to buy up new vehicles in record numbers. Bolstered by consistently low gas prices and positive home […]

  • Insight of the Week: Millennials Outrank General Population in Car Buying Intent

    Insight of the Week: Millennials Outrank General Population in Car Buying Intent

    With innovations like ride sharing apps and short-term rental programs, many dealers have concerns about the future of car ownership, particularly among millennials. But while young consumers have new transportation options, the reality is that most still need (and want) to own a vehicle. In 2014, the 18-34 age group accounted for 26 percent of all new-vehicle sales, making […]

  • Top 10 Best-Selling Cars: January 2015

    Top 10 Best-Selling Cars: January 2015

    Making for a roaring start to 2015, January new-car sales closed the month up 14.8 percent, with the largest seven automakers reporting figures. Demand for pickup trucks, SUVs and small cars drove sales nationwide, with the Ford F-Series retaining its top stop as the leader in total monthly sales. Cold temperatures across much of the United […]

  • Top 10 Best-Selling Cars: December 2014

    Top 10 Best-Selling Cars: December 2014

    Closing out a robust year of new-car sales, full-size pickups, SUVs and crossovers helped drive the market to reach more 16.5 million units for the year, up nearly 6% from 2013. The average transaction price in December was $31,550, making last month the highest ATP of 2014. A positive for both dealerships and manufacturers, all signs […]

  • Getting to Know The "New-Car" Shopper

    Getting to Know The "New-Car" Shopper

    Cars.com knows new-car shoppers. With new-car sales expected to surpass 16.5 million units this year, up from an early forecast of 16.3 million units, demand for new vehicles is growing by the day. Searches on Cars.com are also up nearly 30% year-over-year, a result of an increasing number of consumers using online tools to compare vehicle options, […]

  • [Infographic] Most-Searched Vehicles on Cars.com by City and State

    [Infographic] Most-Searched Vehicles on Cars.com by City and State

    In an analysis of shopper activity on Cars.com, the Ford F-150 proved to be the most-searched new-vehicle in 30 of the 50 states, accounting for the majority of interior states. However, several locales proved to be as diverse as their populations, with the Ford Mustang and Jeep Grand Cherokee splitting favor among residents from major metropolitan areas.

  • Insight of the week: CPO buyers outrank used-car buyers in brand loyalty

    Insight of the week: CPO buyers outrank used-car buyers in brand loyalty

    Previous experience with a manufacturer’s brand is one of best indicators of future purchase. If a consumer enjoys his or her vehicle, has a consistent, positive experience with the dealership and is unencumbered by the strain of constant vehicle maintenance, there’s a strong chance the individual will become a repeat customer. And though customer retention has historically […]

  • Satisfied customers? Encourage them to share their happy #newcarface with Cars.com

    Satisfied customers? Encourage them to share their happy #newcarface with Cars.com

    Handing over the keys and watching a customer take ownership of their new car is a special feeling – the excitement about the road ahead, the classic “new car smell,” the resolution after what’s often days and weeks of research and shopping. Once the deal is done, it’s only natural for them to want to […]

  • Historic Auto Recalls Show Little to No Impact on Unit Sales, Market Share

    Historic Auto Recalls Show Little to No Impact on Unit Sales, Market Share

    Despite significant international media attention, and more than 30 recalls covering nearly 14 million vehicles in the United States, the severity of General Motors’ current recall remains to be seen. However, according to Cars.com chief analyst Jesse Toprak, the long-term impact on unit sales and market share will be minor if GM’s ongoing recall follows […]