Get The Cars.com Guide to the New Four Ps of Automotive Marketing

  The rules of automotive marketing have changed forever. As we discussed in a recent blog post, auto dealers need to rethink the traditional four Ps of automotive marketing. Instead of obsessing with “look-at-me” promotions, dealers must focus on product, price, place, and person to attract and keep valuable shoppers. And now, Cars.com has published … Continue reading Get The Cars.com Guide to the New Four Ps of Automotive Marketing