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Insights

At Cars.com, we research the latest news and best practices so you don’t have to. Below you’ll find all the insights and information you need to stay in front of shoppers through every step of the buying process.

July Auto Retail Sales Expected to Hit Highest Level Since Before Recession

Cars.com forecasts July light, new-vehicle sales will hit 1,435,104 units, up 9.4 percent year-over-year and up 1 percent from June. A SAAR of 16.5 million is expected for July, an increase of 4.4 percent from this time last year and down 2.8 percent month-over-month. Additionally, retail sales are expected to make up 86 percent of […]

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3 Quick Tips for Replying to Online Reviews About Your Service Department

If a service customer called and left an angry message on your Dealer Principle’s voicemail, would that individual have his or her call returned? Of course they would, and reviews should be treated with the same urgency. When customers take the time to provide you feedback, they appreciate knowing that their feedback has been heard. Writing thoughtful […]

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Stat of the Week: Showroom research spurs additional dealership visits

It's a common scene at most dealerships: A sales rep goes to the far side of the showroom to double check figures or to see if a sister store has a specific unit in stock, leaving the customer to their own devices - literally. Maybe it's a stealthy glance from under the sales desk, maybe it's out in the open, but the time […]

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Stat of the week: 87% of consumers have used mobile to shop online

Have you ever used a smartphone or tablet to look up directions or check the weather? What about read online reviews or view your bank statement? With adoption rates higher than ever before, the activities consumers perform on mobile devices are getting more and more complex, especially when it comes to online shopping. A 2014 report […]

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Ford F-150 Tops Cars.com's 2014 American-Made Index

This week, the Cars.com editorial team released its annual American-Made Index, with the Ford F-150 taking the top spot for the second year in a row. The ranking takes into account three factors to determine how "American" cars are, including domestic-parts content (percentage of a vehicle's parts considered to be "domestic," meaning built in the U.S. […]

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